About

We're building the calmer way to do WhatsApp.

InstaChatbot is a small team of people who've spent too long stitching together no-code chat tools and finally decided to make one we'd want to use.

InstaChatbot started as a weekend experiment for a coffee shop owner who was answering the same three questions on WhatsApp every morning. By Monday, the bot had handled 200 messages without their phone buzzing once.

Six months later, hundreds of small businesses use it — coffee shops, salons, clinics, local D2C brands. The product hasn't really changed shape: it's still a list of rules and a feed of conversations. We just keep removing friction until it disappears.

We think small businesses deserve the same calm tooling as enterprise software, and we're obsessed with proving it.

Values

What we care about.

Taste is a feature

Beautiful tools make people do better work. We sweat the spacing.

Honest by default

Predictable pricing, plain English errors, no dark patterns.

Small surface area

We'd rather do one thing surprisingly well than ten things acceptably.

Built like a product, not a project

Production-grade from day one — signed webhooks, type safety, sensible defaults.

Team

People behind InstaChatbot.

AS

Amit Sharma

Founder & CEO

PM

Priya Menon

Head of Product

RI

Rohan Iyer

Engineering Lead

SK

Sara Khan

Design

Want to help build it?

We're hiring designers and engineers who love small surface areas and big impact.